Mere Similarity in Packaging Features Do Not Constitute a ‘Brand Name’; Exemption Allowed Where Enforceable Brand Rights Are Relinquished
The Hon’ble Madras High Court in the case of NarasusSaarathy Enterprises Private Limited v. Additional Commissioner of GST & Central Excise [W.P.No.6069 of 2025, order dated March 16, 2026] held that mere similarity in packaging, graphics, colour scheme, or mandatory statutory disclosures does not constitute a “brand name” for the purpose of denying GST exemption, and where the assessee has voluntarily foregone actionable claim over a brand name, exemption under Notification No. 2/2017–CT (Rate) dated June 28, 2017 cannot be denied.
